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Gartner report: Magic Quadrant for Digital Marketing Analytics

Get an independent perspective on choosing the right analytics platform.

Today’s marketing leaders need sophisticated tools to turn data into cross-channel insights that improve performance. In a new report, Gartner compares 12 digital marketing analytics solutions across five key areas: data integration, exploration, advanced models, customer and journey insights, and execution system support.

Selecting the best solution for your team requires thoughtful analysis. How will you determine the best fit? Gartner’s Magic Quadrant can help.

Gartner Magic Quadrant for Digital Marketing Analytics
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Report

Download the full report to see how Google Analytics 360 measures up.

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