Google Grants

Grantspro

Google Grants for Advanced Users

If your Google Grants account has reached $9,500 during any two months in the last 12 months, your organisation may be eligible for enrolment in Grantspro.

Organisations can apply to receive an increased AdWords account budget of $40,000 per month.

Organisations must meet eligibility requirements in order to apply, be in good standing with the Google GrantsĀ programme guidelines and agree to adhere to certain requirements. Only current Google Grants recipients are eligible to apply.

Qualifying organisations must:

  • Take and pass the Grantspro test with a score of 85% or higher.
  • Upon passing the test, record your final test score, submit the online application, being sure to articulate why your organisation requires the additional resources and provide detailed plans for how you intend to spend the increased advertising budget.
  • Demonstrate effective use of your current AdWords budget at or above $9,500 during any two months in the 12 months prior to submitting your application.
  • Have installed and be tracking a conversion through Google Analytics (Google's free web analytics software) or a similar web analytics tool.
  • Be in good standing with the Google Grants programme and abide by our policies and guidelines.

Accepted organisations must adhere to the following:

  • Have installed and be tracking at least one active conversion goal.
  • Reply to the global annual grantee satisfaction survey as part of your general Grants requirement to respond to emails from our team.
  • Abide by Active Account Management policies.

If your organisation meets the above criteria, then we encourage you to take the Grantspro test and, upon successful completion of the test, fill out the online application. Please remember to complete all fields of the application, as an incomplete application will result in a delayed response.

If you find your organisation does not meet the above criteria, we encourage you to take advantage of your Google Grants account at your current $10,000 USD per month budget and consider applying in the future should your organisation become eligible. Please visit our Help centre to learn more.