Optimize app performance with powerful analytics
Make smarter data-driven decisions to improve your monetization strategy with AdMob’s robust app analytics across ad networks. Develop intelligent insights with sophisticated reporting by connecting AdMob to Firebase.
Grow your monetization strategy with deeper revenue data
Analyze your monetization performance beyond ads. Powered by a deep integration with Google Analytics for Firebase, AdMob now reports all of your revenue streams in one place. Measure your advertising earnings and in-app purchase revenue to make smarter decisions and build a stronger business.
Optimize ad performance with intelligent insights
Leverage your app analytics data to build a more engaging ads experience. By analyzing user engagement and user growth, you can better understand the overall health of your app. Diversify your ad monetization strategy with new AdMob formats, like native ads and rewarded video, to drive even higher engagement and retention.
Measure the Lifetime Value of your users
AdMob works better with Firebase, automatically incorporating impression-level ads revenue into Lifetime Value (LTV) and Average Revenue per User (ARPU) metrics. Build customized ad experiences for each of your audience segments and track value growth. You can then use this data to define the optimal user acquisition strategy for your app.
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Does your app have over 100,000 downloads?
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