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Product listings on Google

Get your products in front of the hundreds of millions of people who come to Google every day for their shopping needs. We’re here to help you get discovered, with the choice to list for free, advertise, or sell on Google.

Listings on Google
Connect with shoppers across Google for free

Connect with shoppers across Google for free

List your products on Google for free globally and reach the hundreds of millions of people shopping each day across our properties.

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Drive even more traffic and sales with Google Ads

Drive even more traffic and sales with Google Ads

Advertise on Google to promote your online and local inventory and boost traffic to your site or local store. Put your products in front of the shoppers who are looking for what you offer on Google. The best part? You only pay when they click.1

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  • 1 In the EEA, you must designate a single comparison shopping site to be used for platforms on Google. If you use more than one portal, the one to which your inventory has been uploaded the most, will automatically become your default portal across all platforms on Google. However, you can change the price comparison portal linked to platforms on Google at any time